| Are you trying to get visitors to your | | | | buying 10,000 hits for $29 so he thinks |
| website? This is known as getting | | | | this must be the best form of internet |
| traffic and it is becoming harder and | | | | advertising. He buys the hits, gets a |
| harder to do because the number of | | | | report showing that all 10,000 have been |
| competitors you have is growing | | | | done and he still has not made one sale. |
| everyday. | | | | Now he is getting mad. He reads about |
| Here is the best form of internet | | | | how great pay per click advertising is, |
| advertising to help you come out on top. | | | | so without really understanding what he |
| I really want to concentrate on 2 things | | | | is doing he sets up a small campaign and |
| in this article and discuss how they tie | | | | gives out his credit card. Next day he |
| together to affect your success. | | | | wakes up and finds he has spent $500 in |
| 1. Master one form of internet | | | | 12 hours to make just one sale. |
| advertising before taking on another | | | | We could go on and on. This is not the |
| one. | | | | best way to advertise online. You are |
| 2. Finding something you enjoy and stick | | | | better to learn as many free or nearly |
| to it. | | | | free methods of promoting your business |
| Here is what I see. Bob builds a | | | | first. Then branch into paid methods as |
| website. Not just any old website | | | | you learn what you like to do and what |
| either. This is the best looking website | | | | is working for you. |
| in his niche, whatever that means. Kind | | | | If you like to write try article |
| of like building a restaurant in the | | | | marketing. If you like people try social |
| mountains and hiring the best chef in | | | | networking and forum marketing. If you |
| the world to come and cook. Except you | | | | do not like to type try traffic |
| forget to tell everyone how to find you. | | | | exchanges. You will find what you enjoy |
| So it dawns on Bob that he is going to | | | | and you will do more of it. As you |
| have to advertise or no one will come. | | | | master that then branch out. |
| He reads that ezine advertising is a | | | | Your business will become profitable and |
| good thing, so he runs an ad and does | | | | you will not jump around spending time |
| not make one sale. He is not even sure | | | | and money and finally giving up and |
| if anyone actually came to his site. | | | | quitting. |
| Next he hears about how people are | | | | |