| Are you trying to get visitors to your website? This is | | | | for $29 so he thinks this must be the best form of |
| known as getting traffic and it is becoming harder and | | | | internet advertising. He buys the hits, gets a report |
| harder to do because the number of competitors you | | | | showing that all 10,000 have been done and he still has |
| have is growing everyday. | | | | not made one sale. |
| Here is the best form of internet advertising to help | | | | Now he is getting mad. He reads about how great pay |
| you come out on top. | | | | per click advertising is, so without really understanding |
| I really want to concentrate on 2 things in this article | | | | what he is doing he sets up a small campaign and |
| and discuss how they tie together to affect your | | | | gives out his credit card. Next day he wakes up and |
| success. | | | | finds he has spent $500 in 12 hours to make just one |
| 1. Master one form of internet advertising before taking | | | | sale. |
| on another one. | | | | We could go on and on. This is not the best way to |
| 2. Finding something you enjoy and stick to it. | | | | advertise online. You are better to learn as many free |
| Here is what I see. Bob builds a website. Not just any | | | | or nearly free methods of promoting your business |
| old website either. This is the best looking website in his | | | | first. Then branch into paid methods as you learn what |
| niche, whatever that means. Kind of like building a | | | | you like to do and what is working for you. |
| restaurant in the mountains and hiring the best chef in | | | | If you like to write try article marketing. If you like |
| the world to come and cook. Except you forget to tell | | | | people try social networking and forum marketing. If |
| everyone how to find you. | | | | you do not like to type try traffic exchanges. You will |
| So it dawns on Bob that he is going to have to | | | | find what you enjoy and you will do more of it. As you |
| advertise or no one will come. He reads that ezine | | | | master that then branch out. |
| advertising is a good thing, so he runs an ad and does | | | | Your business will become profitable and you will not |
| not make one sale. He is not even sure if anyone | | | | jump around spending time and money and finally |
| actually came to his site. | | | | giving up and quitting. |
| Next he hears about how people are buying 10,000 hits | | | | |