| Internet Marketing can seem like a whole new world, | | | | (usually) tool that does it all when it comes to managing |
| even for those who have a good amount of | | | | the entire subscription and cancellation process, |
| experience surfing the web and using computers. One | | | | managing all your user data, and it also sending out |
| of the biggest aspects of Internet Marketing is dealing | | | | emails to your subscribers. Choosing the right Auto |
| with Affiliates and Affiliate programs. From Affiliate | | | | Responder can make or break your entire online |
| links to Affiliate Networks, and from commission | | | | list-building model. |
| structures to joint ventures... it can all be overwhelming | | | | Commission: A Commission is a payment that you |
| for beginners.Here is a quick explanation of the terms | | | | receive in exchange for driving traffic that converts |
| that beginner internet marketers are likely to come | | | | into a sale. When you are an Affiliate of someone, you |
| across: Affiliate: An Affiliate does the job of a sales | | | | get payments from them. Conversely, when you have |
| representative. An Affiliate drives traffic to an online | | | | an Affiliate program for your own product, you will be |
| offer, and when a sale is made the Affiliate is paid a | | | | paying your Affiliates in exchange for them sending |
| commission. The Affiliate may use a website, a blog, | | | | you traffic that results in sales. |
| banner advertisements, text advertisements, or even | | | | E-mail Blast: An email sent to multiple recipients, |
| build website pages to advertise these offers. | | | | intended to inform them of announcements, events or |
| Affiliates basically make a recommendation or referral, | | | | changes. A variety of methods can be used to send |
| for a commission or a fee. | | | | the same email to multiple recipients: for example: using |
| Affiliate Link: An Affiliate link contains a unique id which | | | | options within an email program, using the mail merge |
| is specific to an individual, so that the merchant can | | | | option within a word processing program, or using a |
| keep track of where his traffic is coming from, and | | | | commercial email list programs. |
| make the commissions payable to that particular | | | | JV or Joint Venture: A joint venture is a partnership |
| Affiliate. So for example, if I were promoting John's | | | | that will mutually benefit two or more companies or |
| Widgets, John may send me a link that looked like this, | | | | individuals that have complimentary products and/or |
| so he could keep track of my sales: Network: An | | | | services. When someone agrees to promote your |
| Affiliate network is a third party service built for the | | | | product (or vise-versa) through the use of an Affiliate |
| purpose of bringing merchants and affiliates together. | | | | program, it's known as a Joint Venture or a JV. |
| The job of the network is to provide tracking, reporting | | | | Squeeze Page: A squeeze page is a page designed |
| and payment fulfillment services, helping the merchants | | | | specifically to capture leads. You will see several of |
| access to a large number of Affiliates who may | | | | these in your new career as an Internet Marketer: they |
| potentially promote his products. ClickBank is a great | | | | are used to build lists of subscribers. |
| example of an Affiliate Network. | | | | I hope this quick list of definitions helps clear things up |
| Auto Responder: An Auto Responder is an online | | | | and helps demystify the world of Internet Marketing! |