| Internet Marketing can seem like a whole | | | | online (usually) tool that does it all |
| new world, even for those who have a | | | | when it comes to managing the entire |
| good amount of experience surfing the | | | | subscription and cancellation process, |
| web and using computers. One of the | | | | managing all your user data, and it also |
| biggest aspects of Internet Marketing is | | | | sending out emails to your subscribers. |
| dealing with Affiliates and Affiliate | | | | Choosing the right Auto Responder can |
| programs. From Affiliate links to | | | | make or break your entire online |
| Affiliate Networks, and from commission | | | | list-building model. |
| structures to joint ventures... it can | | | | Commission: A Commission is a payment |
| all be overwhelming for beginners.Here | | | | that you receive in exchange for driving |
| is a quick explanation of the terms that | | | | traffic that converts into a sale. When |
| beginner internet marketers are likely | | | | you are an Affiliate of someone, you get |
| to come across: | | | | payments from them. Conversely, when you |
| Affiliate: An Affiliate does the job of | | | | have an Affiliate program for your own |
| a sales representative. An Affiliate | | | | product, you will be paying your |
| drives traffic to an online offer, and | | | | Affiliates in exchange for them sending |
| when a sale is made the Affiliate is | | | | you traffic that results in sales. |
| paid a commission. The Affiliate may use | | | | E-mail Blast: An email sent to multiple |
| a website, a blog, banner | | | | recipients, intended to inform them of |
| advertisements, text advertisements, or | | | | announcements, events or changes. A |
| even build website pages to advertise | | | | variety of methods can be used to send |
| these offers. Affiliates basically make | | | | the same email to multiple recipients: |
| a recommendation or referral, for a | | | | for example: using options within an |
| commission or a fee. | | | | email program, using the mail merge |
| Affiliate Link: An Affiliate link | | | | option within a word processing program, |
| contains a unique id which is specific | | | | or using a commercial email list |
| to an individual, so that the merchant | | | | programs. |
| can keep track of where his traffic is | | | | JV or Joint Venture: A joint venture is |
| coming from, and make the commissions | | | | a partnership that will mutually benefit |
| payable to that particular Affiliate. So | | | | two or more companies or individuals |
| for example, if I were promoting John's | | | | that have complimentary products and/or |
| Widgets, John may send me a link that | | | | services. When someone agrees to promote |
| looked like this, so he could keep track | | | | your product (or vise-versa) through the |
| of my sales: Network: An Affiliate | | | | use of an Affiliate program, it's known |
| network is a third party service built | | | | as a Joint Venture or a JV. |
| for the purpose of bringing merchants | | | | Squeeze Page: A squeeze page is a page |
| and affiliates together. The job of the | | | | designed specifically to capture leads. |
| network is to provide tracking, | | | | You will see several of these in your |
| reporting and payment fulfillment | | | | new career as an Internet Marketer: they |
| services, helping the merchants access | | | | are used to build lists of subscribers. |
| to a large number of Affiliates who may | | | | I hope this quick list of definitions |
| potentially promote his products. | | | | helps clear things up and helps |
| ClickBank is a great example of an | | | | demystify the world of Internet |
| Affiliate Network. | | | | Marketing! |
| Auto Responder: An Auto Responder is an | | | | |