| Selling is all about relationships. It
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| | Influences we earn
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| demands honesty and integrity and a
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| | Relationships we build
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| perception of caring. Success in life is
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| | Conversations we conduct
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| truly a matter of developing and
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| | Leveraging newfound knowledge
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| maintaining relationships with others.
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| | Engaging in new projects,
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| Sales emulates life.
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| | collaborations...friendships. And then,
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| Selling is about interacting with people,
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| | we make new connections...
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| other human beings. It is about
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| | People tend to get hung up on technology,
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| connecting at a number of levels.
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| | or at least allow it to get in their way.
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| Selling is all about relationships. It
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| | All too often it becomes either a crutch
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| demands honesty and integrity and a
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| | of dependence or an excuse for poor
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| perception of caring.
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| | performance. In reality, technology is a
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| You do not necessarily need to be
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| | tool. It allows us to be more efficient
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| technically proficient to be a success in
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| | and streamlined in our work, able to
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| selling. Although computers, projectors,
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| | respond faster and communicate with more
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| Powerpoint presentations, videos,
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| | people.
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| spreadsheets, email campaigns, automated
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| | Our technology tools are helpful and
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| mail programs, CRM, Blackberry's, flash
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| | necessary assets, never intended to
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| drives and other technical marvels can
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| | replace the presentation or the message.
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| certainly aid us in spreading our sales
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| | Consider the scenario of a sales
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| and marketing message, allowing us to
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| | presentation to a room full of engineers
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| reach out to more people faster than ever
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| | where your projector bulb burns out,
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| before, our success is not at all
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| | prohibiting your wonderful slide show
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| dependent upon the technology we employ.
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| | that took you hours to prepare. Is your
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| The technology is simply an aid, a tool,
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| | attitude in check? How are your nerves?
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| a resource. It is simply a means to an
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| | Could you still deliver the goods,
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| end. You are actually the message.
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| | capturing the attention of your audience
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| Mike Sansone recently wrote concerning
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| | despite this setback? Will they even
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| this topic on his Converstations blog.
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| | notice? It is up to you.
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| He created a wonderful C.I.R.C.L.E.
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| | It's relationships that ultimately
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| acronym as a reminder to us that success
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| | matter. Those relationships start with
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| in life is truly a matter of developing
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| | honest communication and direct eye
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| and maintaining relationships with
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| | contact. They endure trials because you
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| others. Through these relationships, our
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| | always have the other person's best
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| circle, we honesty try to benefit others
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| | interests in mind. In the end, that's
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| and be a resource for them. In this
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| | what will further our prosperity,
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| manner, the biblical laws of reciprocity
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| | bringing ultimate satisfaction and
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| take over and we benefit as well.
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| | allowing us to reach our stated goals.
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| Consider Mike's thoughts as applied to
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| | The relationships will remain when the
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| sales. Successful selling is all about:
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| | hectic nature of the day has passed.
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| Connections we make
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|