| p>Many of the questions I have been receiving lately | | | | I use and recommend a service called LogoWorks. |
| from solo-professionals and small business owners | | | | For as little as $300 you can get a quality logo. This is |
| center on the topic of where to get a quality website, | | | | a great deal. In my agency days, we charged clients |
| graphics and marketing materials, on a budget. | | | | anywhere from $5,000 to $15,000 for a logo. |
| I can totally relate because when I opened my | | | | Website Development |
| business eight years ago I faced the same challenge. I | | | | These days your prospects and clients will expect you |
| had connections in the marketing industry through all of | | | | to have a website. As a result, it's another one of my |
| my advertising agency contacts, but I couldn't afford to | | | | marketing must-haves. There are a variety of ways |
| use these services ... they were too rich for my | | | | you can get your own website, very inexpensively. |
| budget. | | | | You can build the site yourself using a software |
| So I set out to find a solution. | | | | program like Microsoft Frontpage. You can use one of |
| A place I could get quality marketing materials, to | | | | the "site builder" programs available through companies |
| successfully brand myself, but at a price my wallet | | | | like Or, you can have the pro's design and develop |
| could handle. After all, branding IS important, especially | | | | your site. is a great resource for quality, inexpensive |
| for us little guys! After several years, I have finally | | | | website development professionals (and many other |
| compiled a very long list of great resources. In fact, | | | | kinds of pro's as well!). |
| over 100 of them are included in my Small Business | | | | Business Cards & Letterhead |
| Marketing Resource Center. | | | | Once you have your logo, you are ready to get |
| I'd like to share 3 of my favorite sources with you. | | | | business cards and letterhead. For business cards, or if |
| These are 3 places you can get the quality marketing | | | | you want printed letterhead, I recommend a service |
| materials you need, at a price you can afford. I | | | | called |
| personally use all of these services and highly | | | | Your Marketing Step |
| recommend them. | | | | Have you been dragging your feet getting a logo mark, |
| Logo Mark Development | | | | getting your website done, or creating your brand |
| A logo mark is one of the 10 marketing "must-haves" | | | | identity package because you just weren't sure where |
| in my 10stepmarketing System. If you want your | | | | to turn? Well, now you've got 3 quality resources you |
| prospects and clients to take you seriously, you need | | | | can use. Take some time this week to set the ball in |
| to project a professional image. A quality logo mark is | | | | motion on these branding "must-haves. |
| a great way to do that. | | | | |