| In Florida, home pest control really is a pre-requisite. | | | | When I returned home that day, I glanced at the bill. |
| When I first bought my home it was a few years old. | | | | The bill detailed the service - including the fact that he |
| After living here for a few months, I received a call | | | | not only sprayed in the garage, but baited. He noted |
| from a pest control company. They explained that | | | | that he swabbed the eaves for webs. And he noted |
| they had been servicing the house previously, and | | | | that he gave a 16 liter treatment of Termidor. |
| would like to continue - I just needed to take over the | | | | Termidor? I didn't know they did that too! Wow! I've |
| bill. | | | | been meaning to call someone to do preventative |
| I fought it...explaining that I saw no pests, so didn't | | | | treatment for termites - I didn't know I've had that |
| understand why I needed to pay them. The guy wisely | | | | covered all this time. |
| explained that the reason I didn't have a pest problem | | | | Anyway, I was so pleased that I filled out the |
| was because they had been treating the house | | | | comment form with excellent marks and fired it back. |
| heretofore - and if I would like to continue having a | | | | Then, to my surprise, I checked my voicemail tonight |
| pest free home, I should keep the service going. | | | | and there was a message from the company |
| Good point. Come on out. | | | | following up on the service - making sure everything |
| That was 2 years ago. I never hear anything from | | | | was fine. |
| them - except every 2 months a bill appears on my | | | | Man...these folks are getting serious. |
| door. It's easy to forget about them - and start to | | | | Here's the take away. First of all, the value of their |
| wonder why your paying that bill. | | | | service went up 3 fold for me - and they secured my |
| Well, the other day I got a knock on my door. It was | | | | business for at least another year. |
| Dave from the pest company. "Mr. Miller, just checking | | | | Second, maybe they've been doing this all along - but |
| to see if you're having any pest problems." | | | | never caught my attention. |
| "Hmm...I did have a small problem in the garage, but that | | | | That could be a critical point for your small business. |
| was because I had a small leak - I think I took care of | | | | Are you exceeding expectations? More importantly, |
| it." | | | | do your customers know about it? Are they so busy |
| "Well, I'll take a look..." | | | | that they just pay your bill without noticing what you do |
| Fine. | | | | for them? |
| About 15 minutes later, as I'm pulling out of my drive | | | | How could you highlight the excellent work you do? |
| way to head to the office, I notice the guy using a mop | | | | These could be important questions to ask of yourself. |
| like tool to swab away cobwebs from under the soffit | | | | I would recommend detailing the steps you take and |
| and eaves. | | | | providing that list to your clients - to be sure they fully |
| "Wow! I didn't know they did that!" | | | | understand the effort you make. |