| p>According to UK government statistics, UK residents | | | | Your website could entice people into your place of |
| spent £372 million online in March, 2010. This | | | | business. List the benefits of buying on-site instead of |
| represents almost 7% of all money spent on goods. | | | | online and let them know what you have to offer |
| Did they spend their money with your business or | | | | them. Perhaps you could offer telephone orders and |
| were they not able to find you? | | | | delivery as an alternative to internet sales if you prefer |
| Consider what a 7% increase in sales would do for | | | | personal contact with your customer. |
| your business? That number is being conservative | | | | With the technology of SEO today, you can target |
| since many businesses in the UK have not fully | | | | any region and market. You do not have to do trade |
| embraced online sales. If your business is ahead of the | | | | internationally just because you have a website. Or |
| rest when it comes to creating an online presence, you | | | | perhaps you have held off getting a website because |
| could take the lion share of their internet sales as well. | | | | you cannot sell worldwide. Not having a website today |
| Today more and more people are shopping online, or | | | | is akin to not being listed in the telephone directory. You |
| at the very least researching their sales on the internet. | | | | would not consider not having your business left out of |
| If they cannot find your business listed in the search | | | | the phone book; why then do you not have a |
| engines or on social sites, chances are you will not get | | | | website? |
| their business. Many people would buy locally if they | | | | Get your business on the internet and get that local |
| could find their local merchant online. | | | | internet traffic doing business with you. If you are |
| Local search optimisation is a must for any business | | | | unsure where to start, find an Experienced internet |
| especially if you do not plan to do trade on the internet. | | | | marketing service for UK small business. |