| High profile clients are the backbone of an ad agency. | | | | agencies started to emerge. |
| This list includes businessmen, corporate persons, | | | | 3) Search Engine Service: After PPC management |
| owner of non-profit organizations and many more. | | | | started emerging in the market, the search engine |
| Some agencies are open to all kinds of services and | | | | services have been doing good business with the |
| facilities known as multifaceted advertising agencies, | | | | customers. |
| whereas some are restricted to their services. Some | | | | 4) Social Media Service: These are specialized in |
| agencies only offer media planning service. | | | | promotion of brands in various social platforms such |
| There are some clients who prefer to select those | | | | as social networking sites, blogs, discussion forums, |
| agencies which have limited services. It is basically | | | | Question & answer sites, microblogs and many more. |
| related to some advertising planning and intense | | | | 5) Social Media: This is a kind of legal communication |
| co-ordination. So, the advertisers go for the strategic | | | | services built on the reputation and the work is |
| planning of their own advertising function. It gives | | | | delivered through print format, video, mobile and web |
| greater prospect of business to both the clients and | | | | communications. |
| the agencies. The types of agencies are discussed in | | | | 6) Healthcare Communications: These agencies are |
| details below: | | | | specialized in strategic communications for all |
| 1) Special Advertising Service: These kinds of agencies | | | | Healthcare industries. The pharmaceutical companies |
| deal with sectors such as recruitment, retail, classifieds, | | | | and the life science centers are the main clients in this |
| yellow pages, investment, industrial, medical, travel, help | | | | case. |
| wanted, direct response oriented and many more. This | | | | 7) Medical Education Service: Internet advertising |
| agency provides full-fledged service without restricting | | | | agency providing this service is specialized in |
| to any specific sector. | | | | promotional education as well as medicinal education. |
| 2) Interactive Services: It is possible to differentiate | | | | This service is taken by the medical professionals as |
| these services by their offer of mix web design, | | | | well as students. |
| internet marketing, search engine marketing and also | | | | 8) Technical Service: This is about the technical |
| e-commerce consultant. Actually, these services came | | | | aspects of all the web-related contents. The designing |
| in the world of Internet even before the advertising | | | | and promotion are also done by these agencies. |