| Because email marketing is all about getting as many | | | | they give you their email address. This is probably the |
| eager email subscribers to your list as possible; here | | | | most widely used method. |
| are 10 of the best email marketing subscription sources | | | | Subscriptions After |
| that most successful email marketing "gurus" use to | | | | A free ebook, document, or video page is given out |
| acquire their targeted subscribers. | | | | containing links that encourage signing up, but that do |
| 1 - You Are Personally The Best Email Marketing | | | | not require an opt in to receive the document. Many |
| Subscription Source. | | | | blogs work this way. So do video tutorials that allow |
| Most people never take full advantage of their own | | | | you to watch part one of the training, but require you |
| potential. If you use your own good common sense, | | | | to opt in to get the second part, and so on. |
| you can reach new subscribers using any of the | | | | Subscriptions Both Before and After |
| following email marketing subscription sources: | | | | This method is the most advanced and gives free |
| Your Own Email Signatures: | | | | open content, gets the opt in, and then strengthens the |
| Email discussion lists are a potential goldmine for new | | | | subscription with additional permissions to the |
| sign ups. However, don't just grab their email | | | | subscriber. A deeper relationship is developed when |
| addresses. Instead, place your subscription URL | | | | the reader becomes the subscriber, and the subscriber |
| address, along with your 'call to action', in your signature | | | | then becomes a customer. |
| line. This way if anyone is interested, they will sign up to | | | | 5 - Viral Email Marketing |
| your newsletter or free. This is one of the best email | | | | One of the best email subscription sources is viral |
| marketing subscription sources available to | | | | email marketing. Anything that people freely and |
| newcomers. | | | | vigorously pass around is considered viral, and can be |
| Use Online And Offline Networking: | | | | used with the same 'before' and 'after' approaches as |
| There is always a place to put your subscribe page on | | | | incentives. Viral email marketing is an effective opt in |
| your online profile, on your business card, in your power | | | | delivery system, because people are willing and |
| point business presentation, or in any other location you | | | | actually want to pass the information along to other |
| can think of. Take full advantage of your own potential | | | | individuals. |
| and use your imagination to come up with other | | | | 6 - Bloggers |
| networking possibilities. | | | | Bloggers are a great source of email subscribers. |
| Use Your Blog: | | | | Using reviews, they review your download, video, or |
| Blogs are one of the best email marketing subscription | | | | whatever and when their readers click to get it, they |
| sources that most successful email marketers use to | | | | opt in. |
| acquire targeted subscribers. Blogs are targeted to | | | | If your newsletter or other incentive focuses on the |
| specific topics and when you provide your visitors with | | | | blogger's topic, they will link to it when they discuss |
| good useful content, and follow it with a call to action | | | | your topic and provide you with an opt in. |
| telling them why they should subscribe to your list, you | | | | With guest posting, you can mention your newsletter in |
| will find your list steadily growing. | | | | your attribution line with a sign up link. 'Sign up to get |
| Use Online Forums: | | | | additional helpful tips here' |
| Almost every online forum will allow you to include links | | | | 7 - Partner Giveaways |
| back to your website. However, instead of following | | | | Partner giveaways are one of the best email |
| the crowd and putting in your website URL; use the | | | | marketing subscription sources. They work when |
| URL for your squeeze page, and suggest something | | | | several email marketers "pool" their resources, and |
| like "Sign up to my newsletter to get free tips and | | | | give away one or more of their own products from a |
| helpful information directly into your mailbox". This tactic | | | | single website, to each of their subscriber lists. When |
| will give you laser targeted subscribers, especially if | | | | the subscribers take advantage of the free products, |
| you have been posting useful engaging information on | | | | graphics, videos, software or whatever; they must opt |
| the forum. | | | | in to receive the product from each member and their |
| Think About Using Other Email Newsletters and Lists: | | | | emails are then shared by all the partners. Generally |
| If you already subscribe to email newsletters, you may | | | | you must already have a working list of at least 300 |
| find overlapping topics that can provide you with email | | | | subscribers, in order to be considered in a partnership |
| subscription sources you can use. | | | | giveaway. |
| 2 - Forwarded Emails. | | | | 8 - Using Lists From Other Email List Owners |
| Always include subscription options, or persuasive web | | | | Networking with other list owners can be one of the |
| links in your subscriber messages, to make it easy for | | | | best email marketing subscription sources. These |
| people to sign up to your list. These links are not | | | | people have already demonstrated the willingness to |
| intended for your existing subscribers, but for the other | | | | subscribe to someone's list. Unlike purchasing email |
| people your subscribers forward emails to. Forwarded | | | | subscriber lists, which I suggest you NEVER do; |
| emails serve as both an endorsement, and a freebie | | | | referrals from other list owners work! |
| sample of your best work; which is why they are of | | | | 9 - Using Affiliates As Subscription Sources |
| the best email marketing subscription sources. | | | | Using affiliates to promote your email list is something |
| 3 - Using 'Recommend A Friend' Forms. | | | | that I haven't personally tried. However, I'm sure you |
| A common way to get your current subscribers to | | | | can get affiliates to send visitors to your free bonus |
| bring their friends into your "fold", is through 'Member | | | | URL, as long as you provide some monetary |
| Get Member' or 'Recommend A Friend' forms. Instead | | | | compensation for them. Offering a commission on any |
| of asking your subscribers, offer them an incentive of | | | | sales where the affiliate sends visitors to get your free |
| some sort to recommend your subscription form to | | | | subscriber bonus, and the visitor then purchases a |
| their friends. The form sends a customized email to | | | | product connected to the sign up, sounds like a Win |
| each of the friends that they submit, telling them about | | | | Win proposition to me. |
| your neat site, or just giving them a freebie and a | | | | 10 - Paid Email Advertising |
| 'Thank You'. You can also give out prizes or offer a | | | | Paid advertising can be effective, but for newbies to |
| freebie for each member they recommend; but be | | | | email marketing, it's usually not the first pick. If you |
| careful with spam when using this technique. | | | | decide on this method, make sure you're getting the |
| 4 - Incentives As A Subscription Source | | | | best price per lead by regularly testing the Return On |
| Incentives work; and are one of the best email | | | | your Investment. |
| marketing subscription sources; that's why everyone | | | | Although there are many variations of the above |
| uses them! | | | | tactics, using some or all of these 10 best email |
| You can get sign ups from free gifts using one of | | | | marketing subscription sources in your marketing is |
| there proven methods listed below: | | | | sure to get more people on your list and improve your |
| Subscriptions Before | | | | bottom line. |
| The subscriber cannot receive the free gift before | | | | |