| Viral marketing offers some compelling advantages | | | | your presence throughout the online community. |
| few other available online advertising techniques used | | | | Submitting articles you have authored to article |
| on the internet can claim. This online marketing | | | | directories enables these articles to be reprinted at the |
| technique involves circulating a message or information | | | | countless number of online sites looking for fresh |
| with little or no effort on the part of the sender. The | | | | content. The inclusion of a link back to your site in the |
| ability to create a 'buzz' or awareness is an invaluable | | | | article resource box now further increases an |
| component that should be considered for inclusion in | | | | awareness of your company across the internet. |
| any overall marketing strategy. | | | | CIRCULATE YOUR OWN EBOOK |
| Let's consider 5 different approaches you can use to | | | | Before you say you can't write an ebook I'll say you |
| take advantage of this powerfully effective means of | | | | already have if you're writing articles. Simply combine |
| online advertising. | | | | some of the articles you've written into an ebook. |
| RE-BRAND SOMEONE ELSE'S PRODUCT | | | | Offer this to your list or just give it away with a link |
| Many internet marketers offer products that include a | | | | back to your site and identified with your company |
| license which allows you to identify the product with | | | | name. People love free giveaways and are always |
| you or your company name. Now you can circulate | | | | looking for something they also can give away |
| this product to your email list or as a free giveaway at | | | | themselves. |
| an opt-in box. Encourage recipients to pass the | | | | CREATE A VIDEO |
| product along. This marketing strategy requires little | | | | Create a short video that contains something of |
| time or investment on your part. | | | | interest or intrigue. By posting this on YouTube you've |
| OFFER WEBSITE BUILDING SUPPLIES | | | | established a 'lingering' awareness of you or your |
| Create or have created for you some simple graphics | | | | company. This is a very popular internet marketing |
| or templates for use in building or updating a website. | | | | technique used with great success online today. |
| This is something you can offer to your own site | | | | The video can be humorous, shocking, helpful, or |
| visitors for free. By allowing people to use these | | | | maybe a commentary on current events. Just make it |
| products as free giveaways themselves you'll be | | | | something people will enjoy or gain from in some form |
| increasing the circulation of your own business or | | | | or fashion. |
| name. Obviously you'll want to identify the products | | | | The neat thing about viral marketing is that it's the |
| themselves with your company name and a copyright | | | | closest you get to a 'set it and forget it' type of |
| notice. | | | | marketing strategy that you'll find. With a little bit of |
| SUBMIT ARTICLES | | | | one-time effort up front, you've now created a greater |
| Article writing is a very effective internet advertising | | | | awareness of your business and likely more sales. |
| technique you can use to spread an awareness of | | | | |