| One of the oldest and most effective ways
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| | Internet marketing pros all recommend
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| to market yourself online is through
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| | getting inbound links from websites with
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| local small business directory listings.
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| | high PR. A website with a PR higher than
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| Small business Internet marketing
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| | yours will benefit you with valuable
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| requires starting with a listing of your
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| | inbound links that will give you a boost
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| small business in the major general
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| | in the search engines as well. The age of
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| directories then listing them in niche
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| | the directory makes it more valuable
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| and industry-specific directories
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| | because you know that if the directory
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| appropriate to your small business. It is
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| | has been around for more than two years
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| a time consuming process to list your
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| | then it will likely be around next year.
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| small business in the right directories,
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| | You can get information on PageRank and
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| but a necessary one to ensure good
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| | the age of various directories at
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| rankings for your website.
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| | Don't waste your time trying to get
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| The most essential directory for your
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| | listed in a directory that doesn't offer
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| small business to be listed in is DMOZ,
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| | a category you'll fit into. Be sure to
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| also called the Open Directory Project.
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| | browse the categories at any small
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| All the major search engines, and most of
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| | business directories you consider before
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| the minor ones, rely on DMOZ, located at
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| | you list your business.
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| for information on websites. Google gets
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| | Two great sources for finding web
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| information on every website it crawls
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| | directories for your small business
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| from DMOZ.
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| | Internet marketing efforts are and The
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| You should also list your small business
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| | Best Web Directories website is perhaps
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| in Google Local and Yahoo Local. All you
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| | the most comprehensive website for
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| need to do to get listed with Google is
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| | finding business directories online. If
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| to go to Google, click on the Local link
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| | you want to find local customers through
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| and find the "add your business link."
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| | small business directories then I
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| For Yahoo, go to Yahoo, click on
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| | recommend these two resources for finding
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| "Directory," then click on "Submit Your
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| | the best places online that list small
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| Site" at the bottom of the page.
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| | business directories for your Internet
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| You can find other directories online by
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| | marketing efforts.
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| using Google or Yahoo. Type in "directory
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| | One thing you'll need to keep in mind -
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| of directories" and you'll get a list of
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| | all directories are different.
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| small business directories, both paid and
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| | Nevertheless, you should write your
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| free, listed by state, industry, niche,
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| | business directory listing before you
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| and other categorizations. I recommend
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| | submit to any directories. Your local
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| that you list in every directory that
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| | small business directory listing
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| applies to your business. Here is a short
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| | shouldn't be too long, but it should
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| list of local small business directory
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| | include all the pertinent information:
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| opportunities to help you attract local
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| | Your business name, your name, address,
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| customers for your business:
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| | phone number, website address, e-mail
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| Some directories, like the Yahoo
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| | address, and a short description of your
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| directory, charge, but it is well worth
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| | business. In your business directory
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| what you pay to be listed. Once you are
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| | listing, be sure to use the best keyword
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| included in Yahoo's small business
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| | two or three times to make your small
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| directory, you can bet your website will
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| | business listing optimized for the search
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| be indexed in the search engine as well.
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| | engines.
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| There are three primary considerations
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| | To find industry-specific or niche
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| for your small business when listing in
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| | directories, go to DMOZ or one of the
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| directories online:
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| | other general directories and search for
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| The directory's PageRank
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| | your industry by keyword. Then do a
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| The directory's age
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| | keyword search at Google and Yahoo along
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| Is your small business category
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| | with the keyword "directory." This should
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| available?
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| | return a good listing of directories for
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| PageRank is important for SEO purposes.
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| | your industry or niche.
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